Stuffed Animal Plush Toys Market to grow by USD 3,566.08 million from 2022 to 2027

NEW YORK, July 31, 2023 /PRNewswire/ -- The stuffed animal plush toys market size is estimated to grow by USD 3,566.08 million from 2022 to 2027, at a CAGR of 6.01% during the forecast period. The market is fragmented due to the presence of diversified international and regional vendors. The growing penetration of social media is notably driving market growth. Influencers utilize popular social media platforms to effectively promote stuffed animals and plush toys to their large number of followers. These influencers create engaging posts and videos, showcasing the features and benefits of their favourite stuffed animals and encouraging their audience to make purchases. Platforms like Instagram and YouTube have given rise to a new generation of influencers with a massive following, making them valuable partners for toy companies to collaborate with. Through unboxing videos, reviews, and demonstrations, influencers generate significant interest in stuffed animals and plush toys among their followers. As social media users continue to increase worldwide, this trend is expected to positively impact the growth of the global stuffed animal plush toys market during the forecast period. The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. Request sample report

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The soft skills training market report covers the following areas:

Stuffed Animal Plush Toys Market 2023-2027 Size

Stuffed Animal Plush Toys Market 2023-2027 Trends

Stuffed Animal Plush Toys Market 2023-2027 Industry Analysis

Stuffed Animal Plush Toys Market 2023-2027: Vendor Analysis

The market is fragmented, and the degree of fragmentation will accelerate during the forecast period. Competitors have to focus on differentiating their product offerings with unique value propositions to strengthen their foothold in the market. Market vendors also have to leverage the existing growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments. Aurora World, BUDSIES Co. LLC, Build A Bear Workshop Inc., Ganz USA LLC, Hallmark Card Inc., Hasbro Inc., LEGO System AS, Mary Meyer Corp., Mattel Inc., Melissa and Doug, MGA Entertainment Inc., NICI GmbH, Reliance Industries Ltd., Sanrio Co. Ltd., Simba Dickie Group GmbH, Spin Master Corp., Steiff Retail GmbH, Takara Tomy Co. Ltd., Teddy Hermann GmbH, and Ty Inc. are among some of the major market participants.

Vendors Offerings

Aurora World - The company offers stuffed animal plush toys such as Aurora Miyoni sea otter.

Build A Bear Workshop Inc. - The company offers stuffed animal plush toys such as Budsie turtle stuffed toys.

Ganz USA LLC - The company offers stuffed animal plush toys such as spring green frogs.

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Global competitiveness and key competitor positions

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Stuffed Animal Plush Toys Market 2023-2027: Market Dynamics

Major Trends

The increasing demand for eco-friendly stuffed animals and plush toys is an emerging trend shaping market growth. The surge in demand for eco-friendly stuffed animals and plush toys can be attributed to the rising awareness of the environmental impact caused by traditional toys made from synthetic materials. Consumers now seek safer and more sustainable options for children, leading to the popularity of toys made from natural materials like organic cotton, wool, or bamboo. These eco-friendly toys offer advantages such as enhanced durability, resulting in longer-lasting products compared to traditional plastic toys that often end up in landfills after breaking down easily. As the market responds to this demand, an increasing number of manufacturers are specializing in eco-friendly stuffed animals and plush toys. Consequently, the growing adoption of eco-friendly toys is expected to drive the stuffed animal plush toys market during the forecast period.

Significant Challenges

The growing popularity of E-games and digital games is the major challenge hindering market growth. Over the past decade, video games have experienced a surge in popularity, particularly innovative ones like racing and sports games catering to both kids and adults. With the introduction of virtual and augmented reality, digital games are projected to maintain their growing popularity in the forecast period. The increasing online penetration is likely to boost the volume of mobile games, potentially impacting the sales of stuffed animal plush toys. Global smartphone penetration is estimated to reach nearly 60% in 2020, highlighting the rising preference for digital and electronic games. Consequently, the growing popularity of digital games is expected to hinder the growth of the stuffed animal plush toys market during the forecast period.

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Stuffed Animal Plush Toys Market 2023-2027: Segmentation

The stuffed Animal Plush Toys Market is segmented as below:

Product

Distribution Channel

Geography

The market share growth by the cartoon toys segment will be significant during the forecast period. The dominance of this segment is driven by the production and sale of soft toys featuring characters from popular cartoons, movies, TV shows, and video games. These plush toys, made from synthetic fibers, are specifically designed to appeal to children. The increasing popularity of various cartoon series like Mickey Mouse and Pokemon has fueled the demand for these toys and significantly contributed to the segment's growth.

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Stuffed Animal Plush Toys Market 2023-2027: Key Highlights

CAGR of the market during the forecast period 2023-2027

Detailed information on factors that will assist stuffed animal plush toys market growth during the next five years

Estimation of the stuffed animal plush toys market size and its contribution to the parent market

Predictions on upcoming trends and changes in consumer behaviour

The growth of the stuffed animal plush toys market

Analysis of the market's competitive landscape and detailed information on vendors

Comprehensive details of factors that will challenge the growth of the stuffed animal plush toys market vendors

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Stuffed Animal Plush Toys Market Scope

Report Coverage

Details

Base year

2022

Historic period

2017-2021

Forecast period

2023-2027

Growth momentum & CAGR

Accelerate at a CAGR of 6.01%

Market growth 2023-2027

USD 3,566.08 million

Market structure

Fragmented

YoY growth 2022-2023(%)

5.9

Regional analysis

North America, APAC, Europe, South America, and Middle East and Africa

Performing market contribution

APAC at 33%

Key countries

US, China, Japan, Germany, and the UK

Competitive landscape

Leading Vendors, Market Positioning of Vendors, Competitive Strategies, and Industry Risks

Key companies profiled

Aurora World, BUDSIES Co. LLC, Build A Bear Workshop Inc., Ganz USA LLC, Hallmark Card Inc., Hasbro Inc., LEGO System AS, Mary Meyer Corp., Mattel Inc., Melissa and Doug, MGA Entertainment Inc., NICI GmbH, Reliance Industries Ltd., Sanrio Co. Ltd., Simba Dickie Group GmbH, Spin Master Corp., Steiff Retail GmbH, Takara Tomy Co. Ltd., Teddy Hermann GmbH, and Ty Inc.

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period

Customization purview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

Table of contents

1 Executive Summary

1.1 Market overview

2 Market Landscape

2.1 Market ecosystem

3 Market Sizing

3.1 Market definition

3.2 Market segment analysis

3.3 Market size 2022

3.4 Market outlook: Forecast for 2022-2027

4 Historic Market Size

4.1 Global stuffed animal plush toys market 2017 - 2021

4.2 Product Segment Analysis 2017 - 2021

4.3 Distribution Channel Segment Analysis 2017 - 2021

4.4 Geography Segment Analysis 2017 - 2021

4.5 Country Segment Analysis 2017 - 2021

5 Five Forces Analysis

5.1 Five forces summary

5.2 Bargaining power of buyers

5.3 Bargaining power of suppliers

5.4 Threat of new entrants

5.5 Threat of substitutes

5.6 Threat of rivalry

5.7 Market condition

6 Market Segmentation by Product

6.1 Market segments

6.2 Comparison by Product

6.3 Cartoon toys - Market size and forecast 2022-2027

6.4 Stuffed animals - Market size and forecast 2022-2027

6.5 Action figures - Market size and forecast 2022-2027

6.6 Market opportunity by Product

7 Market Segmentation by Distribution Channel

7.1 Market segments

7.2 Comparison by Distribution Channel

7.3 Offline - Market size and forecast 2022-2027

7.4 Online - Market size and forecast 2022-2027

7.5 Market opportunity by Distribution Channel

8 Customer Landscape

8.1 Customer landscape overview

9 Geographic Landscape

9.1 Geographic segmentation

9.2 Geographic comparison

9.3 North America - Market size and forecast 2022-2027

9.4 APAC - Market size and forecast 2022-2027

9.5 Europe - Market size and forecast 2022-2027

9.6 South America - Market size and forecast 2022-2027

9.7 Middle East and Africa - Market size and forecast 2022-2027

9.8 US - Market size and forecast 2022-2027

9.9 China - Market size and forecast 2022-2027

9.10 Germany - Market size and forecast 2022-2027

9.11 UK - Market size and forecast 2022-2027

9.12 Japan - Market size and forecast 2022-2027

9.13 Market opportunity by geography

10 Drivers, Challenges, and Trends

10.1 Market drivers

10.2 Market challenges

10.3 Impact of drivers and challenges

10.4 Market trends

11 Vendor Landscape

11.1 Overview

11.2 Vendor landscape

11.3 Landscape disruption

11.4 Industry risks

12 Vendor Analysis

12.1 Vendors covered

12.2 Market positioning of vendors

12.3 Aurora World

12.4 BUDSIES Co. LLC

12.5 Build A Bear Workshop Inc.

12.6 Hasbro Inc.

12.7 LEGO System AS

12.8 Mattel Inc.

12.9 Melissa and Doug

12.10 MGA Entertainment Inc.

12.11 Sanrio Co. Ltd.

12.12 Simba Dickie Group GmbH

12.13 Spin Master Corp.

12.14 Steiff Retail GmbH

12.15 Takara Tomy Co. Ltd.

12.16 Teddy Hermann GmbH

12.17 Ty Inc.

13 Appendix

13.1 Scope of the report

13.2 Inclusions and exclusions checklist

13.3 Currency conversion rates for US$

13.4 Research methodology

13.5 List of abbreviations

About Us

Technavio is a leading global technology research and advisory company. Their research and analysis focus on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio's report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio's comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

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